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From The Directors
"Horses for courses"
That's British shorthand for "Don't expect the same message to be a winner with every audience."
The Christian Science Board of Lectureship has broken new ground the past few years in adapting to public audiences, which churches have been providing, rather than running the same "horse" over every "course."
Looking over the full range of our communications to mankind—print, radio, television, and lectures—we have nothing but admiration for the skill being demonstrated in matching content to audience.
Enjoy 1 free Sentinel article or audio program each month, including content from 1898 to today.
October 30, 1989 issue
View Issue-
What to respond to—and what not
Madora Holt
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FROM HAND TO HAND
H. L. B.
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"The 'male and female' of God's creating"
Barbara R. Pettis
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"The highest virtue..."
Reginald Hayes
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"Horses for courses"
The Christian Science Board of Directors
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Answering the voices of despair and helplessness
William E. Moody
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Our prayers can help refugees
Ann Kenrick
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At one time I thought that I was ill with a severe case of...
Judith Ann Belanger
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Christian Science has blessed my family for five generations
Evelyn Meadow LaBan
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Christian Science was introduced to me in my late teens
Ida K. Shakespeare
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When I was born, my mother was a medical nurse, and...
Joan Sieber Ware